Updated: Feb 17, 2021
“Between stimulus and response, there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.”
— Viktor E. Frankl
I have noticed for years that people always come to me in a crisis –
“I don’t know what to do with my life after graduation and they didn’t teach us diddly squat about career stuff in college.”
“My company is being acquired and I am out of the job.”
“I am being promoted to the next level and am freaking out that I don’t know what I am doing.”
Or fill in the blank with one of a million other minor/major crises in-between. That said, 2020 brought on a whole new level of crisis – the global impact has been staggering in ways I never expected in this lifetime.
By April or so, I pushed myself to take a break from the slog of working around the clock + virtual school + caring for an infant (yes, I am tired!) to realize that this crisis was making clients question their career prospects for radically new reasons. The ones who were most successful in navigating the uncharted waters of a global pandemic are the ones who did exactly what Victor Frankl referenced in the quote above – they chose their response and it paved the way to growth and freedom (not from the virus but from being controlled by the overbearing craziness of it all). So far, one of my favorite stories was the finance executive / client who was let go during the height of the pandemic and instead of being frustrated, she “became the squirrel” and partnered with us to redirect her anxiety towards landing an even better opportunity.
In realizing this myself, I further reflected on how our most successful clients pre-pandemic have also learned how to respond better to whatever crisis situation they were facing. Why does this matter to me? For a lot of reasons but one of the main ones is that they were learning to build strategies for career resilience from us and through our Kapitalize process.
From taking a step back to better see their situation and honing in on that all-powerful Pattern of Excellence to collaborating with us on aligning their documents and entire job search strategy / interview prep around their key wins, we have helped thousands of clients build their own career resilience and move forward with the skills and strategy necessary to handle whatever comes their way – for the rest of their professional lives.
As such, I decided to make 2020 even nuttier (G-d bless my husband for putting up with me!) and launch a rebrand focusing on what’s vitally important to clients pre-pandemic, and will be moving forward: building career resilience. Sure, we now have a snazzy new website but what will not change? Our proven Team of Support approach, our amazing Kapitalize process, and the opportunity for collaborating with the best of the best in the industry.
A cornerstone of my business philosophy back in 2008 was to provide exceptional career documents and strategies to everyone and not just executives. To remain true to this, we are expanding the opportunities to learn how to build your own career resilience using our proven Kapitalize methodology but on your terms. You can pre-order our first ever book, Sink or Swim: The Life-Changing Strategies for Career Resilience. For the first time ever, we are translating our Kapitalize process for building career resilience into a book / workbook duo to help professionals from every level and sector learn the secrets to facing any career crisis with strategies for success and an easy-to-follow process to ReFresh, Revive & Renew their job search goals.
My response to the absolute dumpster fire (2020) has been to dig in and grow, with the goal of ensuring maximum success for even more professionals. As you think about your own career struggles and goals, what choice are you making? How will you build towards career resilience? How can we help? Explore the website, pre-order your book, and drop me a line to let me know what you’re up to. My digital door is always open.